Is there a heavy competition for your business? Are your efforts to rank higher in Google not bearing any results? Want to bring precise leads who will be willing to make the purchase? Don’t have a big marketing budget to spend on ads? We have the perfect solution for you!
The magic you need is the power of long tail keywords. Some of you might have heard of it, and wondering what’s so new about them. Do keep reading because we give a new way to make the best use of them.
Acquiring the Long tail keywords
There are many tools to find new keywords, evaluate the keywords and their search volume. But we will teach you to use the simplest way to find the long tail keywords.
Go to Google and type “How” / “Why” / “What” + Your_Keywords on the search bar. You will find Google auto-suggesting all the possible questions (as seen in the image below). These are some of the main keywords in your domain. Take all of these suggestions. They are your keywords.
Many times Google opens a “People also ask” column as shown the picture. It gives you the list of associated questions with the keyword that you typed.
One more trick from my sleeve.
Remember to have suggestions options on your Google account to see these keyword suggestions. These search keywords change from country to country and if you want to target a specific country, then use a proxy or a VPN from that particular country and obtain the suggested keywords.
Using the Long tail keywords
I’ve read many articles on long-tail keywords suggesting that you write several individual articles using each of these long tail keywords. It seems like so much work, and we can’t know for sure that this method would work. But there is a new way, a better way to use the long-tail keywords.
This method is possible with an advanced free tool called Helpie FAQ plugin. Helpie FAQ is a SEO friendly FAQ plugin, and so it makes sure that Google will surely index your FAQ (Frequently Asked Questions) contents.
Install Helpie FAQ WordPress plugin on your WordPress site and create FAQ contents with the questions that you obtained with you long-tailed keywords. See this video tutorial to learn how to create and embed FAQs with Helpie FAQ plugin.
Remember to create meaningful and appropriate content which answers the users questions aptly. After creating the FAQs embed the FAQs on the page or post on which you want to optimize (SEO).
Since the content is displayed in the collapsible accordion form, the users can easily find the answer they are looking for without getting confused with other content on the same page. It also comes with a search bar so that users can easily find the answer they are looking for in the midst of other FAQ answers.
Long-tail keywords + WooCommerce store = More sales!
You might want to use these long-tail keywords for your WooCommerce store. This is where Helpie FAQ really shines. You can integrate Helpie FAQ with WooCommerce and thereby you can add an FAQ tab to your WooCommerce product pages.
You can simply collect FAQ questions, and answers asked about a specific product from different websites and add them to a product in your store. So when people search product questions, they could find your store on Google.
Besides the SEO benefit, because you are able to answer all the questions of customers, it adds authenticity to your WooCommerce store which will persuade the customer to make the purchase without any doubts about your store.
Taking long-tail keywords to the next level
If you want to go one step further, you can get FAQ questions for your users using the User FAQ Submission option which comes in Helpie FAQ Pro plugin. With the premium version, you can receive new questions from users which gives you new and unknown long-tail keywords. If you work on the new keywords that you’ve obtained fresh traffic will be able find your site easily on Google.
Having user-generated FAQs is a super easy way to get traffic from Google mainly through long-tailed keywords. Mainly because
“ You don’t have to create new FAQ contents; your users do the work for you.”
So don’t overthink and add long-tail keyword FAQ contents using Helpie FAQ plugin immediately!